Watch VW ad shock moviegoers with impact of distracted driving

It's well documented that texting while driving has become an increasing problem over the years. Advertising agency Ogilvy Beijing recently demonstrated exactly what can happen if you take your eyes off the road to look at your phone. Patrons at a movie theater in Hong Kong were shown a VW commercial as part of the pre-show trailer reel, depicting a car driving on a quiet road. Using a local broadcasting system, the agency sent out a mass text to everyone in the room during the commercial, causing those with mobiles to check their phones. ...

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