The Problem With Innovation

We all have a comfort zone -- a happy place where we feel a sense of control, peace and predictability. But comfort comes at a price. Happiness requires that everything around us falls within our positive expectations. Peace dictates that nothing negative is happening. Predictability means that there are no impending surprises. So what could change our comfort zone status? Welcome to the disruption of Innovation. Innovation most certainly speaks to the antithesis of comfort. To innovate is to reach outside of borders and boxes that we're used to. ...



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