Twitter, YouTube, Instagram work on stealth advertising

The answer, for Twitter, YouTube and Instagram, is to slip in some stealthy ads camouflaged to look like posts from listed contacts. At YouTube, owned by Google, the effort is called "Zoo". Instagram uses the "Creative Shop" of its parent company Facebook. Twitter's name for it is the relatively straight-forward "Brand Strategy".

via Tech News Headlines - Yahoo News http://ift.tt/1IDVhfj