A mountain of toys: inside the strange world of Toy Fair 2015

Around the start of Toy Fair, I realized just what made the experience so different to the tech shows, video game events, and comic cons I usually visit. Lego had exactly 331 new sets covering Star Wars, Batman, Jurassic World, Ant-Man, pirates, elves, spies, New York City architecture, and more. Toy giants Mattel and Hasbro have entire show floors to themselves packed with untold hundreds of toys.

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