The best Apple vs. Google analysis you’ll read all week

At Apple’s World Wide Developers Conference this week, Apple overwhelmed developers with over 4,000 new APIs, a new programming lanuguage, and updated versions of OS X and iOS to play with. But it also showed a new commitement to cloud services, an area Apple has traditionally lagged in. According to analyst Benedict Evans, this shift helps reveal the true character of Apple and how it differs from Google. As he puts it, “For Google, devices are dumb glass and the intelligence is in the cloud, but for Apple the cloud is just dumb storage and the device is the place for intelligence.” He points out that as smartphone platforms have matured and as the most important smartphone features have been

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