Symantec's 'Death of Antivirus' Is a Dangerous Marketing Ploy

Earlier this week, an executive of the antivirus software giant Symantec told a reporter from the Wall Street Journal that his company's core business model \"is dead.\" \"We don't think of antivirus as a moneymaker in any way,\" Brian Dye, senior vice president for information security at Symantec, was quoted as saying. Because Symantec is a leader in the U.S. antivirus software market, both with its core enterprise business and with its Norton consumer division, Dye's comments that \"antivirus is dead\" got a lot of attention.

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