Nokia racks up the retweets by poking fun at Apple's iPhone 5C

p Last week, as Apple was announcing the iPhone 5C, its first colored iPhone, Nokia's marketing team took a moment to poke fun at the company's latest innovation. A tweet posted to the Nokia UK account simply said "thanks, Apple" and was accompanied by an image of the rainbow-hued Lumia family alongside the text "imitation is the best form of flattery." In the never-ending smartphone wars, it was the perfect fodder for Microsoft and Nokia fans to poke fun at Apple — and it has turned into one of the most successful branded tweets ever. ...

via Tech News Headlines - Yahoo! News http://www.theverge.com/2013/9/21/4755950/nokia-racks-up-the-retweets-by-poking-fun-at-apples-iphone-5c