Apple’s big iPhone 5S event now underway: First up, the state of the Apple union

Apple’s highly anticipated iPhone event is finally underway in Cupertino, California. We’re expecting an action-packed press conference that will include the highly anticipated iPhone 5S and the new lower-cost iPhone 5C, but Apple began today’s show in typical fashion by rattling off some key figures. After discussing Apple’s seventh annual iTunes festival that just kicked off, CEO Tim Cook got the show rolling by discussing Apple’s retail operations. Apple recently opened a small store in Stanford, California and it has already served more than 5 million customers, Cook said. He also noted that Apple will soon ship its 700 millionth iOS device. Developing… Craig Federighi then took the stage to discuss iOS 7, noting that hundreds of millions of people



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