How Facebook could save Nokia’s skin in emerging markets

With Nokia’s share of handset sales in emerging markets under assault, the company may have an unlikely white knight come to its rescue: Facebook. No, Facebook isn’t planning to release a version of Facebook Home for Lumia models anytime soon but Quartz’s Leo Mirani explains that Facebook is bringing some features to Nokia’s $99 line of new Asha phones that could make them very attractive to first-time handset buyers. In particular, Mirani says that the new Asha 501 comes with “free data for Facebook if consumers use one of the wireless carriers that have agreed” to provide it. This is crucial because Facebook has really taken off in important emerging markets India and Brazil, and Nokia is hoping that customers



via Tech News Headlines - Yahoo! News http://news.yahoo.com/facebook-could-save-nokia-skin-emerging-markets-205048217.html