"Catch of the day" for Korea's hungry singles with popular app

By Narae Kim SEOUL (Reuters) - South Koreans, who lunch religiously between midday and 1 p.m., can now get an extra treat through a smartphone app that promises to help singles find their one true love. In a country with the longest working hours among rich industrialised nations, and where 8 million of its 50 million people are thought to be single, the i-um app, which means "to connect", offers detailed profiles and photographs to help match up busy singles. Subscribers register and submit photographs and personal information. Then at exactly 12:30 p.m. ...



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