Court ruling could force YouView to change its name

YouView could soon be forced into a rebrand after it suffered another loss in the courts. After almost two years of legal battles, telecoms company Total successfully argued that YouView had infringed on its "Your View" trademark. Judges agreed that the brand would was "confusingly similar" to Your View, allowing Total to push ahead not only for damages but also seek an injunction on "any further use of the name."

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